Bumble Bee was looking for a new ad agency and we knew that Cohen/Johnson was perfect for them. We were new, creative and hungry. Somehow, my partner Mark Johnson convinced their marketing director and ad manager that they absolutely had to meet us. It was a Sally Field kind of meeting — they loved us, [...]

Mary Wells was the driving force behind Wells, Rich, Greene, the legendary creative agency that blazed new trails from the late ’60s through the ’80s. You can read all about her amazing contributions to our business in her book,  A Big Life in Advertising. Blond, beautiful and brilliant, she was the mentor that taught me, [...]

Everyone I knew growing up in the Bronx had the same dream.  To get out of the Bronx. We fantasized that some day we’d make enough money to leave our cramped little apartment with the train going by the window and move to New Rochelle, where every kid had his own bedroom and you could [...]