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Archive for April, 2011

Wipeout On The 101

It was 11:45 on a Tuesday night and I was driving home from my weekly poker game. The 101 Freeway was as dark and foggy as my brain.  It had been raining and the surface of the road was slick. Suddenly, the big white Mercedes 30 yards in front of me began to spin out [...]

My Awesome Complaint

I stopped at a gas station and the guy at the next pump said, “Awesome car, dude!” I arrived at work and asked an intern how her weekend went and she said, “Awesome.” And then my art director saw an awesome movie, my friend’s wife had an awesome baby and everything in LA is…like…totally awesome. [...]

He Got Rome, I Got Cucamonga

As co-creative directors of Wells, Rich, Greene/LA, Bob Pasqualina and I created campaigns together and went on glamorous shoots together –except for one inglorious time. In early ’82, the agency pitched a fashion account called Brittania Sportswear, makers of stylish casual clothes.  Bob and I brought home the bacon with an original campaign based on [...]