I was hired by Wells, Rich, Greene in September of 1967, but I didn’t get to meet Mary Wells until 3 1/2 months later. That may sound strange, but not when you understand how crazy and exciting the agency was at that time. New accounts were coming in practically every week. And the best creative [...]

In 1980, Bob Pasqualina and I blew up the Jack in the Box clown and helped turn their business around.  With one big bang, we managed to convince people that Jack was no longer a silly place with crappy food.  They were creating new recipes and building a serious menu for adult tastes. Then, the [...]

Let me start with a confession.  My attention span for any meeting is 40 minutes – max! After that, my brain has left the room. I can hear the conversation and nod my head, smile in the right places — even respond to a question and sound vaguely smart. But in truth, my mind has [...]

There was a young guy named Tommy who grew up in an extremely orthodox Jewish family.  Now, he found himself a 25 year-old virgin in the exciting, sexy, creative world of Wells, Rich, Greene.  Tommy felt stifled by his strict religious upbringing and he was ready to spread his wings. At that time, I was [...]

I met Gary Geyer at Doyle Dane Bernbach my first year in advertising and we’ve been good friends ever since.  (He’s the mustache, I’m the beard.) In fact, he was the guy I went to Woodstock with and I have Gary to thank for all those wonderful photos of me in my underwear, one of [...]

After decades of inappropriate behavior in the ad business, we’ve arrived at an age of extreme political correctness. No longer will people in the workplace be treated with disrespect due to race, age, sex, religion or political persuasion. To understand just how far we’ve come, return with me now to those naughty days of yesteryear [...]