A perfect partner is a rare and special thing.  He is the yin to your yang.  The rhyme to your reason.  The other half that makes you whole.  That’s what Bob Pasqualina was to me. Our partnership began in 1969 when Wells, Rich, Greene threw us together as a team.  For the next fourteen years, [...]

You’ve probably heard the expression,  “If you remember Woodstock, you weren’t there.”  Well, I was there, and I remember it all.  At least, I think I do.  Over the years, I’ve seen the movie so many times, it’s hard to distinguish my real life memories from scenes I saw in the film. But there’s one [...]

I share a symbiotic relationship with a bunch of young, tech savvy people here at The Phelps Group.  In many ways, we couldn’t be more different.  They swoon over whiz-bang tech gadgets (two of them were first on line to buy the iPAD) and they can spend hours playing mind-numbing video games.  (From left:  John [...]

At some point in my career, I realized I needed to get better at living in the moment.  My mind was too consumed with thoughts of advertising.  I could be sitting across the dinner table from a good friend, or out in the park with my kids, and not even be conscious that they were [...]

There are big egos in this business, and sometimes they can get out of hand.  At my agency, Cohen/Johnson, we once worked with a talented film director named Norman Seeff, who had  a fascinating life story. Apparently, he had studied medicine in his native South Africa and become a brain surgeon. However, when he realized [...]

It was the first year of our agency, Cohen, Pasqualina & Lowe, and we were clueless as to how to get new business. As a result, we made a lot of lame brain pitches.  One was to a sausage company in Boston.  We made a cold call to their marketing director and he granted us [...]